Original published February 23, 2017 on Business Wire.
The great thing about following a conference backchannel on Twitter is that you get to experience people's thoughts, emotions, photos, and real-time reactions to an event. In this brief post, we have curated the backchannel from the Business of Customer Education Conference, so that you can experience what people were saying during the event. And if you combine that with reading the recap blog we posted yesterday, I believe you will have a pretty good idea what occurred at the conference. So, if you attended, it may bring back memories and help reinforce what you learned. If you did not attend, reviewing the backchannel will give you a taste of what people learned.
On Thursday, February 25, 2016, ServiceRocket hosted it's second annual conference called "The Business of Customer Education" to bring together a community of customer education professionals to network, discuss pressing issues, and help pave a vision for the future of customer education. The theme of the conference was marketing, measuring, and managing the customer education function and featured thought leaders in the space, including special guest Robert Scoble, futurist at Rackspace, who talked about virtual reality and the future of learning.
On February 25, 2016 in downtown Palo Alto, ServiceRocket is hosting the second annual Business of Customer Education Conference. The theme for this year is "Market, Manage, and Measure" your customer education business because we know these are on our minds just about every day, as we work like crazy to help our customers learn our products, drive renewals, and help our companies grow product sales.
On Thursday, October 29, I had the great opportunity to participate in Pulse Europe Conference in London. Although Pulse Customer Success conference has been running in the San Francisco Bay Area for the past four years and has grown enormously, Gainsight just hosted its first customer success conference in Europe, of which ServiceRocket was a proud Gold Sponsor. Gainsight expected big things, planned a first conference for big things, and the turnout was unbelievable.
There were a few hundred people from all over Europe and even some friends from across the pond in the United States who attended. The reason for the conference's success? Because Gainsight focused every aspect of the conference on helping participants get value out of attending.