On Thursday, February 25, 2016, ServiceRocket hosted it's second annual conference called "The Business of Customer Education" to bring together a community of customer education professionals to network, discuss pressing issues, and help pave a vision for the future of customer education. The theme of the conference was marketing, measuring, and managing the customer education function and featured thought leaders in the space, including special guest Robert Scoble, futurist at Rackspace, who talked about virtual reality and the future of learning.
On Thursday, October 29, I had the great opportunity to participate in Pulse Europe Conference in London. Although Pulse Customer Success conference has been running in the San Francisco Bay Area for the past four years and has grown enormously, Gainsight just hosted its first customer success conference in Europe, of which ServiceRocket was a proud Gold Sponsor. Gainsight expected big things, planned a first conference for big things, and the turnout was unbelievable.
There were a few hundred people from all over Europe and even some friends from across the pond in the United States who attended. The reason for the conference's success? Because Gainsight focused every aspect of the conference on helping participants get value out of attending.