Bill Cushard

Bill Cushard covers the intersection of learning, software adoption, and customer success. His career has focused on helping companies adopt disruptive software through learning, change management, communications, and implementations that help people get the most out the software.

Bill Cushard is also the author of the 2018 book, The Art of Agile Marketing: A Practical Roadmap for Implementing Kanban and Scrum in Jira and Confluence.

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Recent Posts

Workplace by Facebook Improving the Employee Experience for 2 Million People

Posted by Bill Cushard on 2/28/19 2:53 PM

Facebook announced today that Workplace by Facebook has reached two million paid users, after launching just over two years ago in October 2016. This milestone has not been achieved just because Workplace is easy to use and empowers people to connect more easily with mobile-first apps that finally address the "deskless" worker who has never had access to software that connects them with their organizations.  

Those are good reasons, but not the only reasons.
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Topics: Workplace by Facebook, Workplace

[Infographic] When Work Bots, Chat Apps, and People Collide

Posted by Bill Cushard on 12/6/17 9:00 AM

Kevin Johnson, president and chief executive officer of Starbucks, took the stage at the 2017 annual shareholder meeting. During the part of the presentation when he talked about company initiatives, Johnson raised a question Starbucks has been working on. "How can we better connect with our store managers, and how can we help store managers create community amongst each other?" The answer to both of these questions lies in the decision to implement Workplace by Facebook at Starbucks in January 2017

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Topics: Facebook, Future Workplace, Bots, chatbots

Hootsuite Hasn't Sent a Company-Wide Email in Months and Communications is Way Better

Posted by Bill Cushard on 10/26/17 9:00 AM

On October 18, 2017, Workplace by Facebook hosted a fireside chat called Workplace Goes Live with Hootsuite. Ursula Llabres, Customer Growth Lead for the Americas at Workplace by Facebook interviewed Kirsty Traill, VP of Customers at Hootsuite, who is responsible for Global Customer Support, Voice of Customer, Customer Experience and Customer Marketing. It is a fairly large team of 80 people across 5 global locations, which by itself demonstrates the priority Hootsuite places on being customer-focused. 

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Topics: Workplace, Hootsuite, Converse AI

How Hive Incorporated Safety Officer for Workplace by Facebook Into Its Hurricane Harvey Emergency Action Plan

Posted by Bill Cushard on 10/5/17 9:00 AM

According to the Occupational Safety and Health Administration (OSHA), the purpose of an emergency action plan is to "facilitate and organize employer and employee actions during workplace emergencies." One of the minimum requirements of an emergency action plan is to account for all employees after an emergency evacuation has been completed. In other words, employees should be notified that an evacuation needs to commence and once that occurs, the employer must account for all employees who were impacted.

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Topics: Workplace by Facebook, Facebook, Future Workplace, Safety Officer

Account for Employees During and After an Emergency using Workplace by Facebook

Posted by Bill Cushard on 9/26/17 9:00 AM

"An incident just happened by our office in North America. Are our people OK? Do we know where they are?"

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Topics: Workplace, Safety Officer

5 Workplace by Facebook Integrations You Need to Implement Now

Posted by Bill Cushard on 5/15/17 9:00 AM

On April 18, 2017, at Facebook's F8 Conference, the Workplace team made several announcements that extend the functionality of Workplace to include much more useful functions to improve a company's ability to get more done, make faster decisions, and communicate better. Many of these announcements are long awaited improvements that will make many organizations very happy.

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Topics: Workplace, Bots

How to Implement Workplace by Facebook

Posted by Bill Cushard on 3/17/17 9:00 AM

Worldwide spending on enterprise software was $314 billion in 2015 and expected to rise. This amount does not include the money and resources spent on professional services, migrations, integration work, training, and support. Organizations are spending big money on software. The problem is that nearly half of all software projects fail. Forrester Research has found that 49% of CRM projects fail, and according to CSO Insights, less than 40% have full scale end-user adoption. 

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Topics: Software Adoption, Workplace, Future Workplace, Gartner