Ep. 6 | Value Nurturing with Author Anne Janzer

Sarah E. Brown and Bill Cushard on Feb 17, 2016 1:18:15 PM marketing


Anne Janzer

Writer, Content Marketing Consultant, Author

In this episode, Anne Janzer, writer, content marketing consultant and author of Subscription Marketing: Strategies for Nurturing Customers in a World of Churn joins us to discuss lessons from working with a hundred technology companies and clients that include serial entrepreneurs, industry thought leaders, and technology pioneers. 

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Ep. 5 | Nils Vinje - Glide Consulting and Outcomes in Customer Success


Nils Vinje


Glide Consulting

This week Nils Vinje, founder of Glide Consulting, joins Helping Sells Radio to discuss where customer success is headed and how he helps SaaS companies build high performing customer success organizations. 

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Ep. 4 | Adam Avramescu - Training at Optimizely


Adam Avramescu

Head of Customer Education


This week Adam Avramescu, Head of Customer Education at Optimizely, joins Helping Sells Radio to discuss optimizing web experiences. A/B testing, Bloom’s Taxonomy, how to educate customers on a product they don’t actually have to use (perish the thought), and what’s happening at the Bay area Customer Education MeetUp.

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Ep. 3 | Joshua Zerkel on Training at Evernote


Joshua Zerkel

Director of Worldwide Account Management and Training


Today's guest is Joshua Zerkel, Director of Worldwide Account Management and Training at Evernote and founder and CEO of Custom Living Solutions, one of the Bay Area’s premier productivity and organizing consulting firms. At Evernote, Joshua leads a global team and oversees all onboarding, training, retention, and customer success programs for new and existing Evernote business customers. Listen to learn how to help your company, your team and your customers to become more productive.

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Ep. 2 | Lincoln Murphy - Gainsight and Evangelizing Customer Success


Lincoln Murphy

Customer Success Evangelist


In today's episode, we interview Lincoln Murphy, Gainsight Customer Success Evangelist and Founder of Sixteen Ventures. Lincoln, an expert in customer success and SaaS growth, shares about Gainsight's approach to helping customers at Gainsight and through consulting at Sixteen Ventures. Lincoln discusses Customer Success University (CSU), Gainsight's wildly popular Pulse Conference, and how he embraces a "helping sells" approach to enable SaaS companies to accelerate their growth across the Customer Lifecycle, from customer acquisition to retention.

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Ep. 1 | What the Heck is Helping Sells Radio?

Hello everyone, and welcome to Helping Sells Radio, a podcast about helping customers discover, adopt, and thrive using your software. In this inaugural episode of Helping Sells Radio, co-hosts Sarah E. Brown and Bill Cushard talk about what Helping Sells Radio is, why we are doing a podcast, and what listeners can expect in upcoming episodes.

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