Matt Cameron used to hand write letters to prospects to get into their office for a sales call. After granting Matt a meeting, a global company CFO said to him, "I need to believe that you know something that I need to know now." Whoa! How many SDRs are thinking like that? Not many. At least in part, it seems this experience has driven Matt on his mission to help sales people learn executive acumen and become experts in the domain into which they sell, so that they can help prospects create value. Matt is well on his way. He founded SalesOps Central and created the SaaSy Sales Management boot camp to do just that. His background is as a sales leader at Salesforce and Yammer, two sales juggernauts to be sure.
According to Jeanne Bliss, a four-time author, customer experience expert, and founder of Customer Bliss, one of the keys to creating an amazing customer experience starts by hiring people and not resumes. "Employees often define the company for customers," she said, influencing the entire customer experience. Jeanne joined Bill on Helping Sells Radio podcast to talk about why today's companies need to wrap humanity into their customer experience model and how that helps them grow.
"What can I help you find?"
That's the question Josh Harcus used to grow revenues at Hüify 6X in a one year period. We heard about this story from Kyle Jepson at a HubSpot event and we just knew we had to invite them on to the show.