--- title: Helping Sells Radio | Podcast by ServiceRocket Media | Sarah E. Brown and Bill Cushard description: Helping Sells Radio co-hosts, Bill Cushard and Sarah E. Brown, are Rocketeers based in Palo Alto, CA. --- [![ServiceRocket logo - white](https://blog.servicerocket.com/hs-fs/hubfs/Blue%202020/ServiceRocket%20logo%20-%20white.png?width=81&height=53&name=ServiceRocket%20logo%20-%20white.png "ServiceRocket logo - white")](https://blog.servicerocket.com/podcasts) ** # Author: Sarah E. Brown and Bill Cushard - Share: - [** ](http://www.facebook.com/sharer.php?u=https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) - [** ](https://twitter.com/intent/tweet?text=Cool&via=ServiceRocket&hashtags=Radio&url=https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) - [** ](https://www.linkedin.com/shareArticle?mini=true&url=https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) - [** ](mailto:?subject=Check%20it%20out&body=Hi%20guys,%20look%20at%20this%20https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) [![1670cf7ba8bf857e93fe3cea9e8d574b](https://blog.servicerocket.com/hubfs/1670cf7ba8bf857e93fe3cea9e8d574b.png) ](https://blog.servicerocket.com/podcasts/ep.-63-tony-ulwick-building-solutions-that-address-unmet-customer-needs) ## [Ep. 63 | Tony Ulwick On Building Solutions That Address Unmet Customer Needs](https://blog.servicerocket.com/podcasts/ep.-63-tony-ulwick-building-solutions-that-address-unmet-customer-needs) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Feb 23, 2018 7:48:36 AM ** [Sales](https://blog.servicerocket.com/podcasts/topic/sales), [Expand Selling](https://blog.servicerocket.com/podcasts/topic/expand-selling), [Selling Process](https://blog.servicerocket.com/podcasts/topic/selling-process), [Salesperson](https://blog.servicerocket.com/podcasts/topic/salesperson), [Company Founder](https://blog.servicerocket.com/podcasts/topic/company-founder) [Read More](https://blog.servicerocket.com/podcasts/ep.-63-tony-ulwick-building-solutions-that-address-unmet-customer-needs) [![#HelpingSells Radio (18)](https://blog.servicerocket.com/hubfs/%23HelpingSells%20Radio%20(18).png) ](https://blog.servicerocket.com/podcasts/ep.-64-whitney-sales-explains-why-founders-must-love-selling) ## [Ep. 64 | Whitney Sales Explains Why Founders Must Love Selling](https://blog.servicerocket.com/podcasts/ep.-64-whitney-sales-explains-why-founders-must-love-selling) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Feb 23, 2018 7:10:43 AM ** [Customer Success](https://blog.servicerocket.com/podcasts/topic/customer-success), [Sales](https://blog.servicerocket.com/podcasts/topic/sales), [Expand Selling](https://blog.servicerocket.com/podcasts/topic/expand-selling), [Selling Process](https://blog.servicerocket.com/podcasts/topic/selling-process), [Salesperson](https://blog.servicerocket.com/podcasts/topic/salesperson), [Company Founder](https://blog.servicerocket.com/podcasts/topic/company-founder) [Read More](https://blog.servicerocket.com/podcasts/ep.-64-whitney-sales-explains-why-founders-must-love-selling) [![#HelpingSells Radio (17)](https://blog.servicerocket.com/hubfs/%23HelpingSells%20Radio%20(17).png) ](https://blog.servicerocket.com/podcasts/ep.-62-kristen-hayer-explains-why-customer-success-managers-need-to-love-their-data) ## [Ep. 62 | Kristen Hayer Explains Why Customer Success Managers Need To Love Their Data](https://blog.servicerocket.com/podcasts/ep.-62-kristen-hayer-explains-why-customer-success-managers-need-to-love-their-data) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Jan 31, 2018 6:02:37 AM ** [Customer Success](https://blog.servicerocket.com/podcasts/topic/customer-success), [GoodData](https://blog.servicerocket.com/podcasts/topic/gooddata), [Data](https://blog.servicerocket.com/podcasts/topic/data), [CSM](https://blog.servicerocket.com/podcasts/topic/csm), [Kristen Hayer](https://blog.servicerocket.com/podcasts/topic/kristen-hayer) [Read More](https://blog.servicerocket.com/podcasts/ep.-62-kristen-hayer-explains-why-customer-success-managers-need-to-love-their-data) [![#HelpingSells Radio (16)](https://blog.servicerocket.com/hubfs/%23HelpingSells%20Radio%20(16).png) ](https://blog.servicerocket.com/podcasts/ep-61-steli-efti-on-designing-software-for-the-user-not-the-buyer) ## [Ep. 61 | Steli Efti On Designing Software For The User, Not The Buyer](https://blog.servicerocket.com/podcasts/ep-61-steli-efti-on-designing-software-for-the-user-not-the-buyer) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Jan 18, 2018 4:20:37 PM ** [Sales](https://blog.servicerocket.com/podcasts/topic/sales) [Read More](https://blog.servicerocket.com/podcasts/ep-61-steli-efti-on-designing-software-for-the-user-not-the-buyer) [![#HelpingSells Radio (15).png](https://blog.servicerocket.com/hubfs/%23HelpingSells%20Radio%20(15).png) ](https://blog.servicerocket.com/podcasts/ep.-60-steve-portigal-on-using-a-classic-improv-game-to-uncover-more-customer-insights) ## [Ep. 60 | Steve Portigal on Using a Classic Improv Game to Uncover More Customer Insights](https://blog.servicerocket.com/podcasts/ep.-60-steve-portigal-on-using-a-classic-improv-game-to-uncover-more-customer-insights) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Dec 29, 2017 10:27:00 AM ** [Product Management](https://blog.servicerocket.com/podcasts/topic/product-management), [Steve Portigal](https://blog.servicerocket.com/podcasts/topic/steve-portigal), [User Research](https://blog.servicerocket.com/podcasts/topic/user-research) [Read More](https://blog.servicerocket.com/podcasts/ep.-60-steve-portigal-on-using-a-classic-improv-game-to-uncover-more-customer-insights) [![#HelpingSells Radio (14).png](https://blog.servicerocket.com/hubfs/%23HelpingSells%20Radio%20(14).png) ](https://blog.servicerocket.com/podcasts/ep.-59-ken-hirsohn-why-customer-training-must-be-integrated-with-customer-experience) ## [Ep. 59 | Ken Hirsohn On Why Customer Training Must Be Fully Integrated With The Entire Customer Experience](https://blog.servicerocket.com/podcasts/ep.-59-ken-hirsohn-why-customer-training-must-be-integrated-with-customer-experience) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Dec 22, 2017 5:48:46 AM ** [Building Customer Training](https://blog.servicerocket.com/podcasts/topic/building-customer-training), [Customer Experience](https://blog.servicerocket.com/podcasts/topic/customer-experience) [Read More](https://blog.servicerocket.com/podcasts/ep.-59-ken-hirsohn-why-customer-training-must-be-integrated-with-customer-experience) [![#HelpingSells Radio (13).png](https://blog.servicerocket.com/hubfs/%23HelpingSells%20Radio%20(13).png) ](https://blog.servicerocket.com/podcasts/ep.-58-paul-smith-says-you-need-to-tell-these-customer-success-stories-and-they-are-not-testimonials) ## [Ep. 58 | Paul Smith Says You Need to Tell These Customer Success Stories, and They Are Not Testimonials](https://blog.servicerocket.com/podcasts/ep.-58-paul-smith-says-you-need-to-tell-these-customer-success-stories-and-they-are-not-testimonials) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Dec 15, 2017 1:27:14 PM ** [Lead with a Story](https://blog.servicerocket.com/podcasts/topic/lead-with-a-story), [Storytelling](https://blog.servicerocket.com/podcasts/topic/storytelling), [Sell with a Story](https://blog.servicerocket.com/podcasts/topic/sell-with-a-story), [Paul Smith](https://blog.servicerocket.com/podcasts/topic/paul-smith) [Read More](https://blog.servicerocket.com/podcasts/ep.-58-paul-smith-says-you-need-to-tell-these-customer-success-stories-and-they-are-not-testimonials) [![#HelpingSells Radio (11).png](https://blog.servicerocket.com/hubfs/%23HelpingSells%20Radio%20(11).png) ](https://blog.servicerocket.com/podcasts/ep.-57-marty-cagan-says-product-management-begins-with-customer-letter) ## [Ep. 57 | Marty Cagan Says Product Management Begins With a Customer Letter](https://blog.servicerocket.com/podcasts/ep.-57-marty-cagan-says-product-management-begins-with-customer-letter) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Dec 7, 2017 11:37:51 AM ** [Product Management](https://blog.servicerocket.com/podcasts/topic/product-management) [Read More](https://blog.servicerocket.com/podcasts/ep.-57-marty-cagan-says-product-management-begins-with-customer-letter) [![Design-20.png](https://blog.servicerocket.com/hubfs/Design-20.png) ](https://blog.servicerocket.com/podcasts/ep.-56-boaz-maor-on-why-customer-maturity-is-customer-success) ## [Ep. 56 | Boaz Maor On Why Customer Maturity IS Customer Success](https://blog.servicerocket.com/podcasts/ep.-56-boaz-maor-on-why-customer-maturity-is-customer-success) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Dec 1, 2017 8:38:22 AM ** [Customer Success](https://blog.servicerocket.com/podcasts/topic/customer-success) [Read More](https://blog.servicerocket.com/podcasts/ep.-56-boaz-maor-on-why-customer-maturity-is-customer-success) [![](https://blog.servicerocket.com/hubfs/Helping_Sells_Radio/Greg%20Warner%20Service%20Rocket%20(sq).png) ](https://blog.servicerocket.com/podcasts/ep.-55-greg-warner-helped-customer-see-his-grandkids-for-first-time-in-months) ## [Ep. 55 | Greg Warner Helped a Customer See His Grandkids for the First Time in Months](https://blog.servicerocket.com/podcasts/ep.-55-greg-warner-helped-customer-see-his-grandkids-for-first-time-in-months) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Oct 27, 2017 10:30:00 AM ** [Customer Success](https://blog.servicerocket.com/podcasts/topic/customer-success) [Read More](https://blog.servicerocket.com/podcasts/ep.-55-greg-warner-helped-customer-see-his-grandkids-for-first-time-in-months) [![](https://blog.servicerocket.com/hubfs/Helping_Sells_Radio/Irit_Eizips.jpg) ](https://blog.servicerocket.com/podcasts/ep.-54-irit-eizips-csmpractice-develops-accountable-customers) ## [Ep. 54 | Irit Eizips of CSMPractice Develops Accountable Customers](https://blog.servicerocket.com/podcasts/ep.-54-irit-eizips-csmpractice-develops-accountable-customers) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Oct 13, 2017 10:27:22 AM ** [Customer Success](https://blog.servicerocket.com/podcasts/topic/customer-success) [Read More](https://blog.servicerocket.com/podcasts/ep.-54-irit-eizips-csmpractice-develops-accountable-customers) [![](https://blog.servicerocket.com/hubfs/Helping_Sells_Radio/Photo_NicoleParadise.png) ](https://blog.servicerocket.com/podcasts/ep.-53-nicolle-paradise-adp-new-name-for-customer-experience) ## [Ep. 53 | Nicolle Paradise of ADP Has a New Name for Customer Experience](https://blog.servicerocket.com/podcasts/ep.-53-nicolle-paradise-adp-new-name-for-customer-experience) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Sep 28, 2017 12:44:39 PM ** [Customer Success](https://blog.servicerocket.com/podcasts/topic/customer-success) [Read More](https://blog.servicerocket.com/podcasts/ep.-53-nicolle-paradise-adp-new-name-for-customer-experience) [![](https://blog.servicerocket.com/hubfs/Helping_Sells_Radio/Photo_Dave.png) ](https://blog.servicerocket.com/podcasts/ep.-52-dave-blake-delivering-customer-success-between-onboarding-and-renewals) ## [Ep. 52 | Dave Blake of ClientSuccess On Delivering Customer Success In Between Onboarding And Renewals](https://blog.servicerocket.com/podcasts/ep.-52-dave-blake-delivering-customer-success-between-onboarding-and-renewals) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Sep 14, 2017 6:32:56 AM ** [Customer Success](https://blog.servicerocket.com/podcasts/topic/customer-success) [Read More](https://blog.servicerocket.com/podcasts/ep.-52-dave-blake-delivering-customer-success-between-onboarding-and-renewals) [![](https://blog.servicerocket.com/hubfs/Helping_Sells_Radio/Marcus%20Sheridan.png) ](https://blog.servicerocket.com/podcasts/ep.-51-marcus-sheridan-great-teaching-is-the-greatest-sales-tool) ## [Ep. 51 | Marcus Sheridan: Great Teaching is the Greatest Sales Tool](https://blog.servicerocket.com/podcasts/ep.-51-marcus-sheridan-great-teaching-is-the-greatest-sales-tool) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Sep 4, 2017 10:44:39 AM ** [marketing](https://blog.servicerocket.com/podcasts/topic/marketing) [Read More](https://blog.servicerocket.com/podcasts/ep.-51-marcus-sheridan-great-teaching-is-the-greatest-sales-tool) [![AdamODonnell.png](https://blog.servicerocket.com/hubfs/Podcast/AdamODonnell.png) ](https://blog.servicerocket.com/podcasts/ep.-50-adam-odonnell-of-successly-live-shares-what-he-learned-from-200-customer-success-interviews) ## [Ep. 50 | Adam O'Donnell of Successly Live Shares What He Learned From 200+ Customer Success Interviews](https://blog.servicerocket.com/podcasts/ep.-50-adam-odonnell-of-successly-live-shares-what-he-learned-from-200-customer-success-interviews) ** [Sarah E. Brown and Bill Cushard](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard) on ** Aug 18, 2017 7:05:16 AM ** [Customer Success](https://blog.servicerocket.com/podcasts/topic/customer-success) [Read More](https://blog.servicerocket.com/podcasts/ep.-50-adam-odonnell-of-successly-live-shares-what-he-learned-from-200-customer-success-interviews) [1](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard/page/1) [2](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard/page/2) [3](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard/page/3) [4](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard/page/4) [❯](https://blog.servicerocket.com/podcasts/author/sarah-e-brown-and-bill-cushard/page/2) ### Subscribe Here ### Tags/Categories - [Customer Success (43)](https://blog.servicerocket.com/podcasts/topic/customer-success) - [marketing (14)](https://blog.servicerocket.com/podcasts/topic/marketing) - 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